December 22, 2022

The Top 10 Moving Leads Providers for Your Moving Company

It’s safe to say that the moving industry is big business. In fact, IBISWorld estimates that the US moving industry generated approximately $19B in 2022 alone.

The most important aspect of growing your moving business is generating new moving leads. For your moving company to expand its customer base and increase profits, you need to identify which moving lead providers produce the highest quality moving leads.

That’s where we come in.

We’ve analyzed over 100,000 moving leads from various sources, including both good and bad leads, and ranked them based on lead volume and quality. From online platforms to more traditional ways of accessing new audiences, we’ve compiled a list of the top 10 lead sources guaranteed to boost your moving business.

Top 10 Moving Lead Providers

10. Your Truck

Advertising your business on your truck is a no-brainer. It’s also the easiest marketing you’ll ever do, guaranteed to help improve your lead generation efforts!
Our research shows that a surprising number of leads come from people simply seeing a moving company logo and phone number on a truck. What’s more, those leads convert to booked moves at a rate of over 50%!

9. Direct Mail Campaigns or Business Cards

In the world of review sites and social media likes, direct mail and business cards may seem old-fashioned. Surprisingly, these more traditional methods yield a high volume of moving leads and convert at 36% – meaning over ⅓ of leads booked a move!

8. Quoterunner

Quoterunner is a targeted lead provider for moving companies. It allows potential customers to calculate and compare quotes from various movers in their area. Quoterunner was ranked #4 for lead volume, making it a source to be reckoned with.

7. Moving Help

Moving Help is an online search engine powered by uHaul that matches customers with movers in their area. The website is #1 in conversion rate at a whopping 94%.

6. Thumbtack

Thumbtack is a home services app connecting users with local service providers. Consumers can search for help for any number of projects, from general contracting to pet walking or moving. In our research, Thumbtack was #6 overall for the number of leads generated for moving companies.

Want to triple your conversion rate? Oncue’s Thumbtack integration guarantees a quick reply to incoming leads, helping get more booked jobs and increase your ranking. Book a free demo today!

5. Groupon

Groupon is an online service that offers subscribers discounts or deals with certain local merchants. Partnering with Groupon is a great way to attract new customers. After all, what’s more persuasive than a discount? With a lead conversion rate of over 50%, this is undoubtedly a source worth looking into for your business.

4. Yelp

Who among us hasn’t double-checked a restaurant or business on Yelp before buying? Yelp is one of the biggest online review sites in the game. It allows users to find the highest-rated businesses in their area and read specific reviews from past customers. The website’s popularity makes it one of the top sources for number of leads.

Want to convert more leads? Oncue’s Yelp integration automatically responds to inbound leads, giving you the best chance of winning each customer. Sign up for a demo to learn how we can help you capture and convert leads faster.

3. Referral

Unsurprisingly, referrals are one of the most successful ways to obtain new customers. A personal recommendation holds a lot more weight than an anonymous online review — and it’s also helpful validation that you’ve done an excellent job! Encouraging happy customers to spread the word about your business is a highly effective way to find new customers.

2. Repeat Customer

Repeat customers are the best customers. According to Forbes, repeat customers spent on average of 67% more than new customers. Keeping existing customers saves you the time of acquiring ones—and can help you save money! Learn more by checking out our blog article, Customer Lifetime Value.

1. Google & SEO (Search Engine Optimization)

According to our data, Google produces more total leads than any other source. What’s more, 35% of those leads convert into customers. There are several ways to ensure your business appears at the top of search results – check out our Mover Master Class on increasing your company’s visibility in web searches to learn more.

Now that we’ve run down the 10 best lead sources for growing your moving company let’s talk more about how to get more moving leads, and land more moving jobs:

What are moving lead providers?

Moving lead providers connect people planning a move with companies that can help them relocate!

New leads are a great source of business for your moving company, particularly for newly established movers interested in building their customer base. For a flat fee or commission, moving lead providers like moving.com will allow you to advertise your services to people looking for moving services in your area. Some may even offer a free moving quote to help customers understand your pricing structure.

Why buy moving leads?

The primary benefit of working with a moving lead provider is access to more high-quality leads. Higher-quality leads provide an advantage to a moving company because they’re considered more qualified than cold outreach. This is because qualified leads are interested in, and already searching for, the services you provide!
Moving lead providers also help movers build brand awareness by getting your business in front of more potential customers. Our list of top lead sources for movers includes the best moving lead providers we’ve come across!

How do I get leads for moving jobs?

How do I get leads for moving jobs?

While this article is a great start, taking your lead generation efforts to the next level requires a strong marketing content strategy that helps more customers find you on the internet. Here are two places to start:

Invest in SEO (Search Engine Optimization)

If a potential customer types “top moving companies in my area” or “moving & storage local” into Google or Bing, does your company name come up? If you’re not sure, it can be helpful to understand SEO basics. SEO (or Search Engine Optimization) is all about tailoring the content on your company website to how people search for the services you offer.

Not sure where to start? The Moz Beginner’s Guide to SEO or SEM Rush’s SEO Basics course both provide a high-level overview of SEO.

Try Pay Per Click (PPC) Ad Campaigns

Paid advertising on major search engines like Google and Bing enables you to target potential customers in your local area and offers an attractive return on investment.

While PPC ad campaigns use the same basic logic as SEO, paying for ad space on search engines effectively ensures your company appears more consistently – and appears higher – in search results.

How do I find someone who is moving?

We’ve said it before, but it bears repeating: network, network, network! While moving lead providers will help you connect with people who are actively researching moving services, chatting with local realtors and rental complexes can provide great insight into moving trends in your area. Plus, building strong business relationships within your local community can help your business stay top-of-mind when someone asks your professional connection for advice on where to find a local mover!

Why moving leads work

It’s simple: moving leads are an important and effective way to generate new business for your moving company. They also help movers expand their customer base, identify moving trends in their area, and increase revenue.

How Oncue can help grow my moving business

Oncue makes it easy for moving companies of all sizes to manage inbound leads, schedule and manage moves for customers, collect payments, and gather post-move customer reviews.

Our friendly, US-based booking team is an experienced group of industry experts who will answer calls, follow up on leads, and book moves for you.

Oncue makes it easy to manage every aspect of a moving business – contact us today to learn how we can help yours!

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